A multi-city talent hunt covering Mumbai, Hyderabad, Bengaluru, and Chennai seeks to identify AI-native writers and directors while shaping the trajectory of AI-driven storytelling.

MUMBAI, MAHARASHTRA, INDIA, August 7, 2026 /EINPresswire.com/ — EROS Universe has introduced India’s Biggest AI Creator Audition, a talent discovery initiative spanning the country to find AI-native writers and directors capable of crafting cinematic narratives with generative AI.
The event, held across four cities—Mumbai, Hyderabad, Bengaluru, and Chennai—brings together creators for a one-day AI filmmaking challenge that also functions as a hiring drive. Through this effort, EROS Universe aims to recruit 15 AI Writers and 20-25 AI Directors, while also extending project-based assignments, retainer deals, and final interview opportunities to standout participants.
Ridhima Lulla, Co-Founder and Co-President of Eros Innovation, stated, “The entertainment industry’s future will be rooted in AI, giving rise to an entirely new creative economy. At EROS Universe, we are putting resources into the talent, technology, and infrastructure required to spearhead this shift. India’s Biggest AI Creator Audition marks the first step toward cultivating a fresh generation of AI storytellers who will craft narratives, characters, and novel storytelling formats using AI.”
During the competition, participants must produce a 90-120 second AI-generated microfilm within a six-hour timeframe. The theme and genre of the story will only be disclosed at the event’s start. Entries must rely entirely on AI-generated visuals and audio, with no real-life characters or copyrighted content allowed. Only individual participants are eligible.
Submissions will be judged based on storytelling, creativity, visual quality, cinematic execution, AI prompting workflows, editing, and pacing. EROS Universe will provide participants with AI tool credits, and shortlisted films will be screened before the jury announces the winners.
The AI Creator Audition kicks off in Mumbai on August 7, followed by Hyderabad on August 16, Bengaluru on September 4, and Chennai on September 12. Registration is open now with a participation fee of ₹99.
About Eros Innovation
Eros Innovation is a Sovereign AI and Cultural Intelligence company headquartered in the Isle of Man, with operations spanning the United Kingdom, India, and the Middle East. The company is developing trusted AI infrastructure for governments, enterprises, and consumers through proprietary foundation models, multimodal AI platforms, Digital Public Infrastructure, and intelligent applications across culture, education, healthcare, and the creator economy.
At the heart of the platform is the Eros Large Cultural Model (LCM) family, which includes Eros LCM-Vision, Eros LCVM-Voice, and Eros LCMM-Music, created in partnership with the Indian Institute of Technology Madras. Unlike conventional large language models trained mainly on publicly available web data, the Eros models rely on a proprietary corpus of roughly 1.5 trillion rights-cleared, ethically sourced cultural tokens, drawn from over 11,000 films, 100,000 characters, music, dialogue, mythology, and cultural knowledge amassed over four decades. This corpus has been independently valued at US$1.7 billion by OxValue.AI, a University of Oxford spin-out.
The Eros AI platform supports a portfolio of businesses, including Eros Universe, Eros Brahmand, Eros AI Vidya, Eros Music World, Eros Wellness, Eros Experiences, and sovereign AI solutions for governments and enterprises. Built on a unified AI infrastructure stack, these platforms enable the creation, protection, monetisation, and responsible deployment of cultural and domain-specific intelligence at scale.
Eros Innovation’s mission is to serve as the world’s trusted Cultural Intelligence Infrastructure by constructing sovereign, ethical AI systems that preserve, enhance, and responsibly commercialise culture while driving innovation in education, healthcare, tourism, media, digital identity, and strategic national infrastructure.
Piyush Bhatia
Eros Innovation
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